Libero.it
Founded in 1997, Wind Telecomunicazioni SpA is one of the few European telecom operator which offers integrated fixed, mobile and internet services. In Italy Wind, classified as the fastest start-up among telecom companies in Europe, is the third Italian mobile operator with a market share of over 19% and 14,5 millions subscribers, and the first alternative fixed operator with 1 million unbundled local loop customer mark. Libero.it is the first Italian internet portal and is among the major Italian internet service providers.
Wind’s strategy in broadband revealed winning thanks to the connection speed offered by Libero ADSL that has reached 12 Mega and that has consolidated its leadership in relation to price-offered service relationship of its broadband commercial offer, and the contents of Libero portal.
Key metrics
Reach: 9.3 million unique users; 42% Reach (net users) per month
Page impressions: 1,646 million per month
Socio-demographics: Gender: 63% men / 37% women
Age: under 18: 7%, 18 to 34: 44%, 35 to 49: 27%, over 50: 22%
Portfolio links
www.libero.it - General Interest
